Member Benefits
Member Benefits
What are the benefits of being a part of the Heart of Orleans BIA? You have come to the right place!

Marketing & Promotion
- The BIA creates a strong and distinct image for the BIA district and markets it as a whole, effectively allowing it to better compete in an age of big-box retailing and e-commerce.
- Includes a targeted menu of area branding and reputation building, specialty campaigns for members, maintaining an attractive and relevant social media profile, and fostering media relations.
- Advertising opportunities in our bi-weekly newsletter and banners.
Placemaking and Public Spaces
- The BIA is constantly working to maintain and improve the physical environment of its district to ensure that the area is inviting, clean and interesting.
- Our City crews keep the streets and sidewalks clean and tidy and repair potholes and pavers.
- The BIA improves the area with colourful plantings, graffiti removal, street furniture, public art and seasonal lighting.
- Gateway signs, banners and historical plaques invite visitors to explore the heritage district and soak in the environment.
Economic Developemt
The BIA improves the local economy through activities such as:
- Promotion of the BIA as a business, employment, tourist shopping or foodie area (business directories, festivals, advertising).
- Hosting/sponsoring festivals and events.
- Safety, security, and crime prevention initiatives, such as partnering with our local community police officer.
- Graffiti and poster removal services respecting building facades visible from the street.
- Strategic plans for business recruitment, market studies and capital improvements.
- Advocating on behalf of their membership as a unified voice.
Government Relations
- Being a member of the Ottawa Coalition of Business Improvement Areas (OCOBIA), and the Ontario Business Improvement Association (OBIAA), as well as the Ottawa Board of Trade (OBoT), allows the Heart of Orléans BIA to have a larger voice and obtain further reach within the city of Ottawa and the Province of Ontario.
- The Heart of Orléans BIA is well established to provide a united, collective voice for our business district to all three levels of government.
- Our BIAs is a catalyst for civic improvement and a significant contributor to the City’s economy and the quality of life of our BIA district.
- Access to grants and cost-sharing programs from all three levels of government, which provides funding to BIAs for things like research, streetscape beautification projects and placemaking. These projects help create a more attractive and marketable image for the area and improve the atmosphere in the BIA.
Member Engagement
- You are invited to join the conversations, strengthen your network, share best practices, and help your business thrive by meeting industry leaders at various networking events.
- Impact what happens in our district by providing feedback on events, advocacy, marketing, economic development, streetscape initiatives, and other BIA developed policies by sitting on the board or one of our teams.
- Be in the know with the receipt of The Beat, our bi-weekly newsletter.
- Exercise your right to vote at our Annual General Meeting (AGM).
Tools and Resources
- Leverage our resource webpage. This collection of info, packaged in manageable bites, will help you, the business owner, answer some of your most pressing questions, tackle challenging issues and hopefully help your organization thrive.
- Access to resources from all three levels of Government.
- Frequently asked questions.